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Size: 30ml. / 1.01 fl. oz.
Shade Range: Fair, Light, Medium, Medium-Dark, Dark
Made in USA
COVERPROOF - Faultless 24+ hour foundation. A breakthrough, long-wear foundation that literally re-invents make-up.
COVERPROOF renders imperfections invisible to transform the look and feel of your skin. The revolutionary Tri-Plex Long Wear formula works on three interconnecting levels to deliver long-wear performance that’s ultracomfortable and exceptionally nourishing:
Tri-Plex : A high performance breathable film-former in combination with treated pigment provides tremendous 24+ hour long wear coverage and enables the transfer proof and smudge proof attributes of COVERPROOF.
Tri-Plex : Typically, long wear/non transfer makeup are uncomfortable on the skin. Many utilize “softeners” to offset discomfort, but these “softeners” ultimately break down the makeup and compromise the long wear attributes. COVERPROOF negates discomfort by uniquely combining two polymers which form a flexible matrix that literally moves with the skin, making COVERPROOF the most comfortable, long wear foundation on the market. As an added benefit, these polymers work in synergy with Tri-Plex  to enhance the long wear capabilities of COVERPROOF as compared to “softeners” which break down long wear potential. Lastly, Tri-Plex  has “gripping” capabilities which will help enhance the staying power of any color applied over COVERPROOF.
Tri-Plex : COVERPROOF uses a third polymer, PolyGlow, to provide a natural glow and flawless finish uncommon in most long wear makeup. Most long wear makeup are formulated with light diffusers, which are large particles, and ultimately contribute toward an unnatural look and finish. PolyGlow utilizes microparticles to achieve a natural appearance to the skin with a healthy glow. In addition, PolyGlow allows COVERPROOF to be completely waterproof as well as transfer proof.
Additionally, COVERPROOF contains a multi-vitamin complex (Vitamin A, C, & E) for optimum skin health and sodium hyaluronate for optimum skin hydration.
Ultimately, COVERPROOF is a breakthrough technology in the foundation category that provides 24+ hour longwear coverage, with comfort, with a natural glow and a flawless finish – all in a one-step application that contributes to your overall skin’s health.
Following are tests that were done to demonstrate the long wear capabilities of COVERPROOF:
Test for: LONG WEAR, WATER PROOF, TRANSFER PROOF
We had 10 women use COVERPROOF during gym workouts that included 20 minutes of cardio and 20 minutes of light weight lifting.
Results: 9 out of 10 women reported COVERPROOF lasted through their workout.
Test for: TRANSFER PROOF
We had 10 women apply COVERPROOF in the early evening and go to sleep with COVERPROOF on their skin and sleep on a white pillow case.
Results: 10 out of 10 women reported no transfer on their pillow case.
Test for: WATER PROOF
We had 10 women apply COVERPROOF one hour prior to going swimming in a chlorinate pool for a half hour.
Results: 9 out of 10 women reported COVERPROOF lasted through their swim.
24+ HOUR TEST
Test for: LONG WEAR
We had 10 women apply COVERPROOF at 8AM and look at themselves in the mirror at 12P the following day or 28 hours later.
Results:10 out of 10 women reported COVERPROOF lasted through the 28 hour period.
Panel Testing Comments
“I’m a makeup junkie and try just about everything. I have tried countless long wear makeup products and have always been disappointed. The products I’ve tried are either not long wear, or if they do last, they look horrible or I feel the makeup on my face, and it’s uncomfortable. COVERPROOF is unlike any foundation I’ve ever used and lived up to all the billing. It is so easy to apply, so comfortable to wear and lasted all day long. I even think it softened my lines and wrinkles. I have received so many compliments from friends and family since using this!”
- Kelly, Bristol, CT
“After being told how COVERPROOF lasts through anything I decided to give it the ultimate test. I take Hot Yoga Class where we go through Yoga exercises in a room that is around 100 degrees. I applied COVERPROOF prior to my Yoga class, which I never do and was amazed that it lasted through my class and I was able to wear it through the end of the day. The staying power of this foundation is unmatched. It also applied easily and looked great on my skin.”
“I work full time at an office in Toronto. Three days a week I go to the gym in my building during lunch where I work out, including a short swim. After my workout I always had to quickly re-apply my makeup and run back to work. COVERPROOF has made my life so much easier. I can apply my makeup in the morning, go to the gym, work-out, go swimming, and my makeup remains perfect. Now I don’t have to run back to work – just a brisk walk.”
“I’ve been using COVERPROOF for around two weeks and have been so pleased on every level. The other night, a few of my girlfriends went out to a bar and had one too many. I came home and literally passed out on my bed. When I woke up the next morning I felt like a mess but when I went to the bathroom and looked at my face I looked amazing! My makeup was still flawless. I really wish I had COVERPROOF in college – it would have made the “walk of shame” so much less embarrassing.”
“I have been going through menopause, and among many other issues, it’s been a problem with my makeup. COVERPROOF is the first foundation that is surviving my hot flashes. I am absolutely amazed at how it lasts for me throughout my entire day. The other supposed long wear foundations either don’t work, look horrible on my face or is so uncomfortable on my skin. COVERPROOF is more comfortable and natural looking than any foundation I’ve used, and it lasts.”
“I live in Florida where it is hot and humid and makeup doesn’t last too long for us down here. COVERPROOF is the first foundation that I’ve used that is actually FLORIDAPROOF. I put my makeup on in the morning and it lasts until I go to sleep. I have three little kids and they put me through the paces and COVERPROOF outlasts them!”
“I have been having Photofacial treatments to remove age & liver spots and I found myself having to go out for the night right after one of my treatments. I ended up using COVERPROOF as I really wanted to look great and needed the coverage. I always found it really comfortable and have not had any skin issues with using it, I have sensitive skin that reacts to everything!, so I figured I would give it a try. It didn’t let me down! I looked great, it felt great and I had no reaction.”